Mediation film
An introduction to another path.
The mediation film gives the practice space to explain its approach in a human voice, helping viewers get acquainted with an option they may not understand.
Watch on Vimeo
Selected collaboration / JR Law Group
A clearer way
forward.
Jaclyn Robertson · Scott M. Matheson Courthouse · Salt Lake City, Utah
A brand, a website, and a collection of films. Connected by the people they’re made for.
In collaboration with Sled Dog Studios
- Client
- JR Law Group
- Brand identity & web design
- Sled Dog Studios
- Web development
- Know the Soul
- Film production
- Know the Soul + Sled Dog Studios
01 / The human context
Before the first
conversation.
Choosing a family-law firm is personal. Before someone reaches out, they may be trying to understand an unfamiliar process, weigh their options, or simply get a sense of who will be listening.
We partnered with Sled Dog Studios on a brand identity, website, divorce series, mediation film, and client testimonials for JR Law Group. Together, those pieces introduce the practice through both its expertise and the experiences of the people it serves.
02 / The films
Make room for
the person.
The educational films explain. The testimonials listen. Each has a different job, but both begin with the experience of someone facing a consequential change.
Beyond a recommendation.
A testimonial becomes more meaningful when there’s a person inside it. Our interview approach centers on what life felt like before, how support showed up, and what changed afterward—with care around the private details that do not need to become part of the story.
Divorce series
A little more understanding.
One film at a time.
A series creates room to take the subject in smaller pieces. Rather than asking one film to explain everything, the divorce series gives individual questions the attention they need.
Explore JR’s video resources03 / Identity + website
The story needs
somewhere to live.
The films are one part of a larger introduction. A visual identity makes the practice recognizable. The website brings the work together, giving people a place to learn about the firm, hear from others, and take the next step when they’re ready.
For us, the connection matters: what someone hears in a film should feel at home in the experience around it.
One connected introduction.
- Identity
- A recognizable presence for the practice.
- Film
- Expertise and lived experience, in people’s own voices.
- Website
- A place to explore the work and begin a conversation.
The website
Film, in context.
The homepage, mediation page, and an article show how the identity and films live together. Web design by Sled Dog Studios; web development by Know the Soul.
Selected website views · Select an image to view full size.
Made in collaboration
Different disciplines.
A shared purpose.
Sled Dog Studios led the brand identity and web design. Know the Soul led the web build. Film production was shared between the two studios, bringing design, technical craft, and storytelling into the same conversation.